Reviews from popular websites can make or break your product. So why do so many developers throw opportunities away? Some devs work on their apps and hardware for months or years and then send in weak, quickly written pitches that fail to sell their excitement. These two-minute e-mails and months-in-development ideas quickly move from the blogger’s inbox to the trashcan rather than getting featured on the front page of a site.
Noted bloggers Erica Sadun and Steven Sande have been hard at work writing about the successful pitch. Their upcoming title called Pitch Perfect teaches readers how to effectively position and sell their product’s story. This book won’t guarantee positive reviews, but you’ll learn how to avoid many of the most common pitfalls that send your message off-track.
Remember this: most web site staff members are passionate about good apps and accessories. They want to love your product as much as you do—but if you don’t tell them why, your pitch will be lost among the hundreds that sites receive daily.
Learn how to pitch your product to a top website, and turn your sales from lackluster to blockbuster.